Promotional Guidelines
no1partnerboost Marketing Protocol for Global Territories
When participating in our Partner Program, representing the Company and endorsing the no1partnerboost Platform, Affiliates are required to reflect the Company’s ethics and ensure all promotional activities are aligned with regulatory standards and official directives.
To eliminate uncertainty, Affiliates must personally confirm adherence to all promotional laws and advertising standards concerning online betting in their operational region. This manual applies to all ad formats including (but not restricted to) banners, email marketing, reviews, native promotions and text campaigns. Absolute compliance is mandatory. Violations may lead to account termination and potential forfeiture of due commissions. Regulatory penalties caused by affiliate misconduct may be transferred partly or wholly to the Affiliate.
This manual ("Promotional Guidelines") serves as a supplement to the Company's Partner Terms and Conditions ("Contract"), which can be accessed via legal and provides instructions for lawful and effective marketing of the no1partnerboost Platform by our Affiliates.
If there's any ambiguity regarding your duties within the scope of this Contract and/or Guidelines or under local legal and/or regulatory frameworks, feel free to connect with your Partner Manager or email: [email protected] [email protected].
Territory-Based Restrictions
Great Britain
- Permitted channels: SEO and PPC only.
- Text Messaging, Email, Social Networks, Native Content or other direct outreach methods are disallowed unless greenlit by a Partner Manager.
- UK-focused Affiliates must disclose and get approval in writing for every traffic source intended for use.
- It's forbidden to deploy promotional creatives (banners, emails, etc.) or visuals (screenshots, no1partnerboost avatars) unless they’ve received explicit Company approval for the UK audience.
- Promotional materials must always be truthful, properly described and include "T&C apply" and an "18+" label.
- All bonus-related messaging must contain precise details on wagering legal, minimum deposit requirements and maximum withdrawal limits.
- Affiliate messaging for offers must present full Terms and Conditions. If space is limited, include "T&Cs apply" and ensure the full rules are one click away, linking either to the Affiliate’s site or to the Company’s promotional T&C page.
- Mandatory inclusion of messages like BeGambleAware and/or Gamble Responsibly plus a link to https://www.begambleaware.org and/or http://www.gamcare.org.uk/ when targeting UK-based no1partnerboost users.
Refer to the Useful Links section for further info on UKGC and ASA/CAP standards for gambling promotions.
Universal Policies
- All promotional activities must present clear, factual offers
- Content must not glamorize gambling via connections to bravery, endurance or risk-taking
- Do not promote gambling as a viable income or debt resolution tool
- Campaigns must align with the Company’s principles on ethical gaming and social accountability, particularly avoiding material that appeals to minors or vulnerable groups
Advertising Restrictions
- All content must clearly convey that gambling is meant only for individuals aged 18 and over.
- Promotions must transparently instruct users on how to claim an offer. Full disclosure is required for legal like wagering limits, bonuses, etc.
- Misleading promotions are unacceptable. For instance, advertising a higher RTP than verified by the game vendor or no1partnerboost is prohibited.
- Do not aim marketing toward or design it to appeal to persons under 18.
- Any featured large wins must be genuine occurrences from no1partnerboost players.
- High-pressure or aggressive calls to action are forbidden. Examples include: "You’ve earned bonus X", "Exclusive to today" (unless verifiably so), "Get rich now".
- All campaigns must clarify that they do not originate from the no1partnerboost Platform.
Guidelines for Messaging Campaigns
- Users must voluntarily subscribe to receive marketing content, ideally via double opt-in.
- Affiliates must show proof of the list-building process, detailing the opt-in path for gaming-related communications.
- Prior to dispatch, the Affiliate Manager must review and approve a preview and full text of the message.
- Messages must state that complaints should be directed to the Affiliate, not the no1partnerboost Platform, as the Company bears no liability.
- All marketing emails must include a functional "unsubscribe" link allowing recipients to opt-out.
- Every send-out must clarify that the sender is not no1partnerboost.
Social Platforms:
- While social channels are a useful tool for Affiliate engagement, we strongly recommend that any shared links first direct users to the Affiliate’s website, which can then link to no1partnerboost.
- Though this adds a step, it reduces confusion regarding the source of the post.
- Affiliates may not publish direct affiliate links on their social media without written authorization from their Partner Manager. Breaches can lead to suspension or termination.
- Promoting no1partnerboost via private groups or DMs without consent may result in immediate account closure.
- The same advertising restrictions listed above apply to social content.
- Facebook and Twitter impose their own gambling promo rules. For instance, Twitter bios used for gambling must display 18+ (or 21+ in certain areas).
- Relevant policy links for both platforms are provided at this document’s end.
- UK or English-language streaming requires Affiliates to be 25+ years of age per UKGC rules.
Paid Promotions via Social:
Any paid social campaigns run by Affiliates must promote their
own digital properties and not the no1partnerboost Platform. Users must not perceive such promotions as official no1partnerboost campaigns. When uncertain, consult your Partner Manager.
Depending on your market, an extra agreement may be necessary to conduct such ads. Please contact the social platform using the resources listed at the end.
Sponsored Articles:
- The Company prohibits any inclusion of the no1partnerboost Platform in advertorials.
- Requests to pursue such formats must be submitted in writing to and approved by your Partner Manager.
- Affiliates conducting this without consent will be banned from the Partner Program.
Programmatic Advertising:
Affiliates must not use advertising exchanges or automated media buying solutions without pre-authorization from their Partner Manager.
Search Engine Ads:
As per the Contract, Affiliates utilizing PPC strategies:
- must direct traffic to their own domain, not no1partnerboost;
- cannot bid on no1partnerboost trademarks or variations thereof;
- are barred from using no1partnerboost in ad text or URLs;
- must add no1partnerboost as a negative keyword in phrase match settings. Violations may lead to suspension or termination.
Web Domains:
Per the Contract, Affiliates may not buy or register domains that match or closely resemble no1partnerboost or any variations thereof.
Any breach of this rule results in Partner Program expulsion and potential legal consequences.
App Store Releases:
Affiliates must not publish apps bearing no1partnerboost’s name, trademarks or approximations thereof on any platform. Any such action will require immediate takedown and may result in account deactivation.
Text Messaging
The Company has opted not to utilize Text Messaging campaigns via external parties. Any Affiliate found conducting Text Messaging promotions will be immediately removed from the Program.
If any uncertainties persist regarding your permissions or restrictions, please get in touch with your Partner Manager or email us for assistance and clarification.
no1partnerboost Partner Contract & Important Resources
Affiliates are expected to remain compliant with the Contract at all times, available here: legal
For complete information on advertising regulations and gambling marketing in the UK, see:
https://www.asa.org.uk/advice-online/affiliate-marketing.html
https://www.asa.org.uk/type/non_broadcast/code_section/16.html
https://www.asa.org.uk/codes-and-rulings/advertising-codes/broadcast-code.html
Facebook’s advertising rules:
https://www.facebook.com/policies/ads
Facebook's gambling-related ad rules: https://www.facebook.com/policies/ads/restricted_content/gambling
Twitter advertising standards: https://support.twitter.com/articles/20169693
Twitter’s gambling advertising regulations: https://support.twitter.com/articles/20170426
These links are strictly for reference and may not cover everything. Affiliates must individually ensure full compliance with local promotional laws. Failure may result in suspension or removal from the Partner Program.
